Meet
the Onyo team
Partnering with Onyo means joining forces with Wessel van Herwijnen and Claudia Korpádi—two seasoned professionals and entrepreneurs with a proven track record of elevating businesses.
Wessel van Herwijnen
CEO
Being the serial entrepreneur that he is, Wessel has been founding, growing, and selling businesses, both locally and internationally, since a young age.
His experience spans diverse sectors including trade, media, IT, and business services. Throughout his career, achieving growth has been a significant driver, resulting in multiple FD Gazelle Awards, the highest honor for business growth in the Netherlands.
Wessel firmly believes that a robust business foundation can make all the difference. While sales and product-market fit are crucial, aspects such as financial management, building high-performance teams, and optimizing workflows are equally vital.
In addition to his entrepreneurial pursuits, Wessel is trained as a coach, mediator, and Agile master. More than anything else, he’s a people person who always strives to create the optimal conditions for entrepreneurs to thrive.
Claudia Korpádi
Chief Brand Officer
Claudia Korpádi is a strategist, creative director, and prolific business creative operating at the crossroads of innovation, branding, and marketing.
Claudia believes that brands, like people, have inherent potential. As a trusted advisor to boards and entrepreneurs, she strives to unlock that potential, guided by a deep understanding of business reality, trends, and consumer behavior.
Her expertise ranges from thinking up catalyst growth strategies to creating turnaround campaigns, and from developing new product lines to crafting marketing strategies. In addition, she has led over fifty successful big-leap brand transformations across a wide array of industries.
Claudia has worked at top creative agencies such as KesselsKramer and later founded brand agency Upmost. As Onyo’s Chief Brand Officer, she is responsible for helping your brand and marketing efforts transcend.
